https://future-scenar.io Daniel Camprubi Douglas Wed, 26 Jan 2022 14:49:43 +0000 https://future-scenar.io en https://future-scenar.io/Home Mon, 17 Jan 2022 19:11:05 +0000 Daniel Camprubi Douglas https://future-scenar.io/Home Future ScenarioBrands spur new narratives and sports hijacks new media ︎︎︎ https://future-scenar.io/insight-1 Mon, 17 Jan 2022 19:11:05 +0000 Daniel Camprubi Douglas https://future-scenar.io/insight-1 #1 A big hurdle nowadays for brands to think strategically is that you need data to have ideas. Good ideas come from interpreting data + the grit and gut to connect the dots of what surrounds us in a creative manner. That will truly make you be perceived as transformational to the eye of the beholder. https://future-scenar.io/insight-3 Tue, 18 Jan 2022 16:37:02 +0000 Daniel Camprubi Douglas https://future-scenar.io/insight-3 #2 We can alter our behavior in view of trends or purchase based on fads that spike and fade. But culture is embedded to our soul. Find your essence, expand from niche and snowball to dominance.   https://future-scenar.io/insight-4-1 Wed, 26 Jan 2022 12:54:05 +0000 Daniel Camprubi Douglas https://future-scenar.io/insight-4-1 #3 Stories are at the center of everything we do.It is fundamental to how we think and make meaning of the world. As Stefan Olander stated in his book Velocity, “the most powerful force in the universe isn’t technology. It’s imagination.” https://future-scenar.io/insight-5 Fri, 21 Jan 2022 18:20:52 +0000 Daniel Camprubi Douglas https://future-scenar.io/insight-5 #4 Don’t forget that in an ever-changing landscape, the brands that connect with audiences through their behaviours, needs and stories are the ones that remain consistently relevant, regardless of the medium, positioning themselves for sustained success.   More depth is demanded and will continue to be so in the relationships people forge with brands and organisations. https://future-scenar.io/About-me Mon, 17 Jan 2022 19:11:05 +0000 Daniel Camprubi Douglas https://future-scenar.io/About-me I develop frameworks to understand shifts in business, culture and consumer behaviour. I use insights to shape marketing plans, briefs, campaigns and brand experiences, while helping organisations make informed decisions with the future in mind.  https://future-scenar.io/Downhill-Leh Wed, 26 Jan 2022 11:50:30 +0000 Daniel Camprubi Douglas https://future-scenar.io/Downhill-Leh I’m grateful for the opportunity to explore the world, and for the way it expands our perspective and makes curiosity feel endless. For the adventurous, there is always a path toward discovery, not the unknown. *Khardung La Pass with my bicycle  https://future-scenar.io/personal-grandfather Mon, 17 Jan 2022 19:11:05 +0000 Daniel Camprubi Douglas https://future-scenar.io/personal-grandfather Everyone you ever meet has a story to tell. Think about all the tales and stories untold, beautiful moments and sad memories. All the questions that are looking to be asked by the curious. *This is my grandpa who like many of his generation, had a story of resilience  https://future-scenar.io/personal-school-friends Wed, 26 Jan 2022 14:49:43 +0000 Daniel Camprubi Douglas https://future-scenar.io/personal-school-friends Never lost in translation, always embracing an emotional connection. These are the friends who have given me a culturally nuanced mindset to every conversation. Thanks. Friendship in perpetual beta. https://future-scenar.io/title-work Mon, 17 Jan 2022 19:11:05 +0000 Daniel Camprubi Douglas https://future-scenar.io/title-work WORK DONE A showcase of some examples